Deep DiveUltrahigh Net Worth Individuals (UHNWIs) and the Luxury Consumer—UHNWIs Anchor Luxury Spending as Next Gen Rises Charlie Poon, Analyst Sector Lead: John Mercer, Head of Global Research and Managing Director of Data-Driven Research March 25, 2026 Reasons to ReadDiscover how ultra-high-net-worth individuals are becoming the decisive growth engine of a slowing luxury market, reshaping demand as wealth concentrates at the top and younger VICs redefine what “luxury” means. Read this report to discover answers to these and other questions: How is the global UHNWI population evolving in size, wealth concentration and regional mix, and what does this imply for luxury brands’ VIC strategies and growth planning through 2030? How is Asia-Pacific—particularly China and emerging ultra-wealth hubs—re-centering luxury demand, and how should brands recalibrate store networks, assortments and clienteling to capture this shift? How are VIC-driven spending, premiumization and prime real-estate acquisitions enabling maisons such as Chanel, Hermès, Kering, LVMH and Prada to offset aspirational softness and protect margins? How is the rise of Next Gen UHNWIs, from Millennials to Gen Alpha, changing luxury values and behaviors, and what does Coresight Research’s Fast Luxury model reveal about on-trend drops, resale and cultural influence? What are the strategic implications for brands, retailers and technology vendors—from VIC-centric operating models and Asia-focused expansion to AI-enabled clienteling, authentication and resale infrastructure? Data in this research report include/are: Global personal luxury goods market size and growth forecasts through 2030; UHNWI population, wealth and regional distribution from Wealth‑X; US luxury store traffic and VIC exposure from Placer.ai and Coresight Research; and generational and behavioral insights underpinning the Fast Luxury model. Companies mentioned in this report include/are: Chanel, Hermès (EPA: RMS), Kering (EPA: KER), LVMH (EPA: MC), Prada (HKEX: 1913), and Qiandao. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Mass Merchandiser and Warehouse Club Shopping in Focus—Walmart Leads; High Purchase Rates for Daily Essentials: US Consumer Survey InsightsFive Ways Brands and Retailers Can Use AI/ML and Shared Data to Energize End-to-End Product ManagementRetail 2025: 10 Trends Shaping the Retail Media MarketHoliday 2025: US Holiday Retail Homestretch—Strong Total Demand (So Far), with Price-Driven Players Entrenching Structural Gains