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Over the past two years, Chinese consumers have increasingly gravitated toward local beauty brands, challenging Western companies that once dominated the space. As this shift continues, how can Western beauty brands remain competitive? More importantly, what strategies should new Western brands adopt to successfully enter the China market and win over consumers?

Albert Chan, Head of APAC at Coresight Research, will present valuable insights on the rapidly growing C-beauty phenomenon at CEW’s virtual event. Join us to discover key opportunities and challenges in the C-beauty sector and explore the critical impacts of this trend on the global beauty market.

Panel speakers at this exclusive event include industry leaders, successful brands and international agencies that have successfully navigated the complexities of the China market. Don’t miss this chance to unlock the future of beauty in China and discover innovative strategies to stay a step ahead.