Groceryshop 2022: New Customer Loyalty Tactics

Groceryshop 2022
Thursday | Sep 22, 2022 11:20 am - 12:20 pm PT Track 3, Session 3 Register

About

Price inflation, new competitors and changing consumer preferences are just a few of the factors challenging customer loyalty for grocers and CPG brands. To compete, many are thinking beyond traditional approaches to discounts and rewards programs, in favor of new strategies and tactics. In this session, three grocery and CPG leaders will showcase new and inventive ways their companies are boosting customer satisfaction, driving repeat purchases, and increasing customer lifetime value.

Click here to view the Event Presentation.

Speakers

Ken Fenyo

President, Research & Advisory

Coresight Research

Michael McGowan

SVP, Commercial Insights & Loyalty,

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