US Consumer Tracker: Where Are High-Income Consumers Cutting Spending? (Full Report)

What's Inside

Coresight Research’s February 15 survey provides a detailed update on US consumers’ behaviors, concerns and expectations amid the coronavirus crisis, with a focus on the implications for US retail.

Our tracker questions cover the following:

• Consumer spending on food and nonfood categories by income level
• What product categories respondents had purchased in-store and online in the past two weeks
• Which retailers respondents had bought food and nonfood products from in the past two weeks
• What activities respondents have done in the past two weeks
• Whether respondents are currently avoiding public areas—and which types of places they are avoiding

We also present findings and trend data on what consumers are buying more and less of than pre-pandemic.

If you do not have a premium subscription, you can access select findings in a complimentary abridged report.

Click here to view all of our weekly survey reports.

CONTENTS

What’s the Story?

What Shoppers Are Buying and Which Retailers They Are Buying From

What Consumers Bought In-Store and Online

Which Retailers Consumers Purchased Food and Nonfood Products From

What Shoppers Are Doing and Where They Are Going

Consumers Prioritize Socializing, Remain Wary of Public Places

More than 86% Avoid Public Places

Reviewing Trend Data in Current Purchasing Behavior

What Consumers Are Currently Buying More Of and Less Of

Where Consumers Are Cutting Spending, by Income Level

What We Think

Methodology