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US Easter 2021 Retail Preview: High-Growth Context Provides Opportunities for Retailers

With Easter fast approaching, we assess the planned spending of US consumers on the holiday this year. We discuss the outlook for retail this Easter in light of current shopping trends and against weak comparatives for April 2020 amid a coronavirus-impacted retail environment. We also consider opportunities for retailers to drive Easter spending and prominent seasonal themes at major US retailers Kohl’s, Target and Walmart.

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