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US Consumer Tracker Extra: Sustainability—How Important Is It to Shoppers and What Do They Want Retailers To Do?

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Our US Consumer Tracker Extra series offers a deeper dive into longer-term trends revealed by our proprietary survey data.

In this report, we focus on sustainability, which has captured the attention of consumers in recent years, particularly since the onset of the pandemic. We examine changing consumer behaviors as well as preferences for how retailers should address sustainability. We assess to what extent sustainability impacts where consumers shop for essentials vs. non-essentials, by income and age.

Click here to view our full collection of US Consumer Tracker weekly survey reports.

Premium subscribers can also access data from our weekly surveys in our US Consumer Tracker Databank.

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