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6 minutes

US Black Friday 2023: Early Read—Store Traffic Exceeds Expectations Despite Lack of Doorbusters

Primary Analyst:
Swarooprani Muralidhar, Director of Research
Contributors
Primary Analyst:
Swarooprani Muralidhar, Director of Research
Insight Report

What's Inside

Black Friday has arrived! We offer an early read on the shopping event, based on store tours conducted by the Coresight Research team in the US.

Data in this research report are:

  • Planned additional holiday labor by selected leading retail companies, 2022–2023
  • Proprietary US consumer survey data—US holiday shoppers’ expectations for when they will shop for the holiday

Companies mentioned in this report include: BJ’s Wholesale Club, Kohl’s, Home Depot, Walmart

Other relevant research:

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