Flash ReportUnder Armour Appoints New CEO Coresight Research October 23, 2019 Executive SummaryOn October 22, 2019, Under Armour announced Patrik Frisk will become the company’s next Chief Executive Officer (CEO), effective January 1, 2020. Kevin Plank, founder and current CEO of Under Armour, will become Executive Chairman and Brand Chief, focusing on the brand story. Patrik Frisk will report to Kevin Plank and join Under Armour’s board of directors. Please Login to read the full report. Not a member? To access this content for free, register for a free account. This document was generated for Other research you may be interested in: Retail Trends and Shopper Traffic Update, Q4: Early Findings & Strategic OutlookHoliday Bites: Resale Shopping and Secondhand Selling—Data GraphicNRF 2026: Retail’s Big Show—Day 3—Agentic Commerce Expectations, Marketplace Best Practices and Disciplined Brand TransformationInflation Up, Sentiment Down: Alarm Bells for the US Consumer Economy?
