Seasonal Shopping, 2Q24—Expectations for Memorial Day, Mother’s Day, Father’s Day and Holiday 2024: US Consumer Survey Insights Extra

Primary Analyst: Aditya Kaushik, Analyst
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Primary Analyst: Aditya Kaushik, Analyst
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What's Inside

The Coresight Research monthly US Consumer Survey Insights Extra series offers a more detailed or specific take on trends and data from our weekly surveys of US consumers.

This month, we continue our quarterly Seasonal Shopping series. We discuss consumer behavior during Valentine’s Day and Presidents’ Day in the first quarter of the year (1Q23) and analyze their expectations for key shopping holidays in 2Q24: Memorial Day, Mother’s Day and Father’s Day. We also look ahead to the 2024 holiday season.

This report includes results on consumers’ shopping behaviors from our weekly survey questions aggregated in four-week increments over the past few months.

Data in this research report are our proprietary survey findings on:

  • Whether US consumers expect to celebrate and spend on key holidays in 2Q24
  • How much consumers expect to spend on key holidays in 2Q24—compared to last year and in dollar terms
  • What activities consumers plan to do to celebrate the 2Q24 events
  • Consumers’ spending expectations for the 2024 holiday season compared to last year
  • Consumers’ expectations for inflation and their personal financial situation

Other relevant research:

  • Read the full series of US Consumer Survey Insights and US Consumer Survey Insights Extra reports.
  • The Coresight Research US Consumer Survey Databank provides additional insight into US consumer behaviors from our weekly surveys.
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