Seasonal Shopping, 1Q24—Expectations for Valentine’s Day, Easter and Presidents’ Day: US Consumer Survey Insights Extra

Primary Analyst:
Aditya Kaushik, Analyst
Contributors
Primary Analyst:
Aditya Kaushik, Analyst
Deep Dive

What's Inside

The Coresight Research monthly US Consumer Survey Insights Extra series offers a more detailed or specific take on trends and data from our weekly surveys of US consumers.

This month, we continue our quarterly Seasonal Shopping series. We look ahead to the key shopping holidays in the first quarter of the year (1Q24): Valentine’s Day, Presidents’ Day and Easter. We conclude with a very early look ahead to the 2024 holiday season.

We also include results on consumers’ shopping behaviors from our weekly survey questions aggregated in four-week increments over the past seven months.

Data in this research report are our proprietary survey findings on:

  • Whether US consumers expect to celebrate and spend on key holidays in 1Q24
  • How consumers plan to celebrate key holidays in 1Q24—with breakdowns by age for Easter
  • How much consumers expect to spend on key holidays in 1Q24—compared to last year and in dollar terms, with breakdowns by gender for Valentine’s Day
  • Where consumers expect to shop for Valentine’s Day—and breakdowns by gender
  • Consumers’ spending expectations for the 2024 holiday season compared to last year
  • Consumers’ expectations for inflation and their personal financial situation—and breakdowns by income level

Other relevant research:

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