What's Inside

Our annual report on the China retail market—part of our Retail 2025 series of outlook reports—details six predictions around trends that Coresight Research expects to transform retail in the country throughout 2025. From the impact of government stimulus packages and innovative brick-and-mortar experiences to the “pingti” trend and GenAI (generative artificial intelligence), discover the trends you need to stay on top of in the China retail market.

Data in this research report include:

• China retail sales and year-over-year change, 2020–2025E
• Total Consumer Price Index in China, 2023 and 2024
• Estimated Singles’ Day gross merchandise volume (GMV) by platform type, 2021–2024
• Proprietary survey data on why Chinese consumers elected not to make Singles’ Day purchases in 2024

Companies mentioned in this report include: Alibaba, Blackmores, Busy for You, Douyin, JD.com, Meituan, NIKE, Prada), SKP-S Beijing, Urban Revivo, Zara

Other relevant research:

• All our Retail 2025 reports
• US and China E-Commerce—Retail 2025 Sector Outlook: Online Sales To Maintain Strong Growth Momentum
• Retail 2025: What Will Redefine US Retail?—Coresight Research Predictions
• Retail 2025: UK Retail Predictions
• Retail 2025: India Retail Predictions
• The China Retail Sales Databank brings together retail sales data to help you understand the trajectory of retail in China. This Databank is updated monthly.