Insight ReportNew Retail Briefing: Shanghai Fashion Week Livestreams Shows Online amid Coronavirus Outbreak Coresight Research April 28, 2020 Reasons to ReadThis report is part of a monthly series in which we discuss developments in China under the banner of “New Retail.” We offer insights into recent news, with a focus on digitalization and strategic collaborations. This month, highlights include retail firsts on e-commerce platform Tmall—specifically, the use of livestreaming for Shanghai Fashion Week and the launch of Huda Beauty’s flagship store. In addition, with China heading into recovery from the coronavirus crisis, we discuss a move by food-delivery platform Meituan to boost sales by expanding its services. The appendix details the last 12 months of New Retail developments in China. Click here to read the previous report in the New Retail Briefing series, which looked at the innovative approaches taken by China’s retailers as they emerged from the worst period of the coronavirus outbreak. Click here to view Coresight Research’s ongoing coverage of the coronavirus outbreak. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Rolling Metric Improves This Week: Weekly US Consumer Sentiment, Week 41, 2025—Data GraphicConsumer Sentiment Unpacked—Higher-Income, Younger Consumers Are Most Optimistic: US Consumer Survey Insights ExtraConsumer Sentiment Largely Holds Steady in December After November Highs: China Consumer Survey InsightsEssential Guide to Shoptalk Spring 2025: Navigating the Future of Customer-Centric Retail with AI and Unified Commerce