Insight Report 6 minutes PremiumNew Retail Briefing: Shanghai Fashion Week Livestreams Shows Online amid Coronavirus Outbreak Coresight Research April 28, 2020 What's InsideThis report is part of a monthly series in which we discuss developments in China under the banner of “New Retail.” We offer insights into recent news, with a focus on digitalization and strategic collaborations. This month, highlights include retail firsts on e-commerce platform Tmall—specifically, the use of livestreaming for Shanghai Fashion Week and the launch of Huda Beauty’s flagship store. In addition, with China heading into recovery from the coronavirus crisis, we discuss a move by food-delivery platform Meituan to boost sales by expanding its services. The appendix details the last 12 months of New Retail developments in China. Click here to read the previous report in the New Retail Briefing series, which looked at the innovative approaches taken by China’s retailers as they emerged from the worst period of the coronavirus outbreak. Click here to view Coresight Research’s ongoing coverage of the coronavirus outbreak. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Retail Industry Analysis: What Can Retailers Learn from Shein and Temu?Consumer Confidence During the Holiday Season—Analyzing Changes by Demographic: US Consumer Survey Insights ExtraMay 2023 US Housing Market Indicators: Sharp Rise in New Home SalesAmazon Prime Day India 2024: Wrap-Up—Flagship Event Delivers Record Member Engagement
