Insight ReportIndia Retail Insights: India Embraces Social Commerce, Bypassing Traditional E-Commerce Coresight Research February 23, 2021 Reasons to ReadIn this report in our India Retail Insights series, we explore the expanding social commerce segment of e-commerce in India. We discuss the following key points: The size and trajectory of India’s social commerce market Key models and players in India’s social commerce ecosystem—including case examples from Bulbul, DealShare, Instagram and WhatsApp Social commerce funding in India Our insights on why India’s consumer market is uniquely receptive to social commerce Our outlook for the future of social commerce in India Click here to read our outlook report on India’s $800 billion retail sector. For a timeline of key festivals and holidays for promotional campaigns in India, click here. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Essential Guide to Shoptalk Fall 2025: Turning Current Challenges into Long-Term Strengths with Retail AlchemyWhat Can Retailers Learn from Shein and Temu?: Insights Presented at RLC Global Forum 2025Weekly UK Store Openings and Closures Tracker 2025, Week 42: Store Closures Exceed 1,000The State of US Consumer Sentiment: Insights Presented at NARG Spring Meeting 2025