Holiday Bites: GLP-1 Disruption with Smaller Baskets, Smaller Sizes—and a Leaner Thanksgiving?—Data Graphic

Holiday Bites: GLP-1 Disruption with Smaller Baskets, Smaller Sizes—and a Leaner Thanksgiving?—Data Graphic

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Primary Analyst:
John Mercer, Head of Global Research and Managing Director of Data-Driven Research
Contributors
Primary Analyst:
John Mercer, Head of Global Research and Managing Director of Data-Driven Research
Sector Lead: Anand Kumar, Associate Director of Retail Research
Other Contributors:
Aditya Kaushik, Analyst
Madhav Pitaliya, Analyst
Infographic

Reasons to Read

Our Holiday Bites series for 2025 spotlights proprietary survey data and analysis for the end-of-year holiday season. 

This series covers US consumer expectations for holiday spending, the shape and scale of demand and trends in shopper behavior during the holidays.

In this graphic, we highlight change in shopping behavior related to usage of GLP-1 weight-loss drugs. Discover US consumers’ changes in shopping behavior due to intake of GLP-1 weight-loss medication—in total, and broken down by age.

Data in this research report include: GLP-1 consumer survey data.

Other relevant research:  

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