Deep DiveHoliday 2025: US Retail Wrap-Up—Walmart Outpaces Amazon, Apparel Tops the Chart and Beauty Leads the Online Surge Aditya Kaushik, Analyst Sector Lead: Anand Kumar, Associate Director of Retail Research January 30, 2026 Reasons to ReadCoresight Research concludes our coverage of the 2025 holiday season in US retail. We explore proprietary consumer survey data, store-visit (traffic) data, earnings updates from major retailers and retail sales data from the US Census Bureau, providing you with the key takeaways you need to start 2026. Data in this research report include: Proprietary survey data on consumers’ pre-holiday spending expectations and their reported, actual holiday spending Survey data on what categories and retailers consumers shopped during the 2025 holiday season Store traffic data for the holiday quarter by sector and retailer US total retail sales excluding gasoline and automobiles, December 2024–December 2025 US retail sales by sector, October–December 2025 Companies mentioned in this research report include: Amazon, Big Lots, Burlington Stores, Costco, Dollar General, Dollar Tree, Five Below, The Home Depot, Kohl’s, Lululemon Athletica, Macy’s, Ross Stores, Sephora, Ulta, Target, The TJX Companies, Ulta Beauty, Walmart, Temu, eBay, Etsy, Abercrombie & Fitch, American Eagle Outfitters, Urban Outfitters Other relevant research: All our coverage of US holiday retail The US Holiday Retail 2025 Databank tracks key retail metrics for the holiday season, including hiring and delivery surcharges. The Coresight Research US Consumer Survey Databank provides additional insight into US consumer behaviors from our weekly surveys. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Weekly UK Store Openings and Closures Tracker 2025, Week 49: Claire’s Closes 150 Stores; Oliver Bonas To Open 20 StoresWeekly UK Store Openings and Closures Tracker 2025, Week 34: The Sleep Haven Files for AdministrationSector Focus: E-Commerce Retailers and Marketplaces—Data GraphicHigher- and Lower-Income Consumers Drive Financial Optimism to Four-Month High: US Consumer Survey Insights