Reasons to Read

Discover how AI is transforming beauty retail into a predictive, personalized and agent-driven commerce ecosystem.

Read this report—part of our Five Ways AI Is Being Used… series on major retail sectors—to explore insights and answers to these and other key questions:

• How are beauty brand owners like L’Oréal and Estée Lauder using AI to accelerate product innovation and create hyper-personalized formulations?
• In what ways is AI helping beauty companies discover more sustainable, bio-based beauty ingredients—and cutting development time from years to months?
• How is AI reshaping manufacturing and logistics to enable agile, personalized and low-waste supply chains in beauty retail?
• What role does AI play in powering hyper-personalized marketing, loyalty and CRM strategies across millions of customers?
• How are leading beauty retailers using AI to connect digital and physical channels, driving conversion, AOV and lifetime value?

Companies mentioned in this report include: Abolis Biotechnologies, Adobe, Bath & Body Works, Coty, Debut, Douglas, e.l.f. Beauty, The Estée Lauder Companies, Evonik, Function of Beauty, Haut.AI, IBM, JCPenney, La Roche-Posay, L’Oréal, Microsoft, Modiface, Perfect Corp, Proven Skincare, Relex, Revieve, Sephora, Too Faced, Ulta Beauty.

Data in this report include: AI use cases across the beauty value chain; performance metrics from AI-enabled product development, supply chains and retail experiences; customer engagement KPIs from AI-powered personalization and diagnostics.

• All of our coverage of AI in retail