What's Inside

We explore the beauty and personal care market in India and the opportunities that it presents to international brands and retailers. This report outlines the size of the market and details its key growth drivers—considering population demographics, the e-commerce channel and evolving consumer trends.

We discuss the competitive landscape of India’s beauty retail industry and the ways in which international market leaders—including L’Oréal, Estée Lauder and Sephora—are solidifying their presence in the country.

We also assess the impact of the coronavirus crisis on demand and supply in the Indian beauty and personal care sector, against the backdrop of nationwide two-month-long lockdowns now being eased to enable stores and salons to reopen.

This report is part of our Beauty Insights series, which explores prominent or emerging themes and trends in the global beauty market. Click here to read the previous report in the series, which discusses the future of home hair color as salons reopen post Covid-19 lockdowns.