Flash ReportAlibaba Acquires Kaola to Strengthen Cross-Border E-Commerce Dominance Coresight Research September 9, 2019 Executive SummaryOn September 5, Alibaba Group announced its acquisition of cross-border e-commerce business Kaola from Chinese gaming and entertainment company NetEase for $2 billion. Kaola, launched by NetEase in 2015, targets shoppers in China by offering apparel, maternity and infant care, household appliances and other products from 9,000 brands from 80 countries. Following the acquisition, Alibaba will integrate Kaola into Tmall, and Kaola will continue to operate independently. The Kaola acquisition represents a major consolidation within the cross-border e-commerce space in China. Please Login to read the full report. Not a member? To access this content for free, register for a free account. This document was generated for Other research you may be interested in: Sector Focus: E-Commerce Retailers and Marketplaces—Data GraphicWeekly US Store Openings and Closures Tracker 2025, Week 32: Claire’s Files for Bankruptcy—Potentially 1,137 Stores To CloseConsumer Confidence Rebounds in October: China Consumer Survey InsightsCEO Brief: 2026 US Macroeconomic Outlook—Incremental or Inflection Point?
