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Amazon Prime Day India 2025: Preview—Capitalizing on E-Commerce Momentum; Unlocking Small-Town Potential Through Speed and Value

Uncover how Amazon is leveraging Prime Day 2025 to deepen its reach and competitiveness in India’s booming e-commerce market—and the key features setting this year’s shopping event up for success. We offer five essential insights on Prime Day, spanning Amazon’s reach to small towns, its use of AI (artificial intelligence) to enhance the shopping experience, and more.

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Flipkart Big Billion Days 2024 Preview: Fast Delivery and Increased Sustainability To Boost Sales

We present key insights ahead of India-based online marketplace Flipkart’s annual flagship shopping event, Big Billion Days (BBD), which will begin on September 27, 2024. We discuss consumer sentiment for the festive season, categories that consumers are likely to buy during the event, and key initiatives from Flipkart to offer a seamless shopping experience and drive sales.

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