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Flipkart Big Billion Days 2025: Wrap-Up—Sales-Tax Reforms, Quick Commerce and “Trust Shield” Shape Growth

We present key insights from Flipkart’s Big Billion Days (BBD) 2025, which ran alongside major festive events in India. This wrap-up explores how GST reforms, rapid expansion in quick commerce and new post-purchase trust features helped Flipkart capture pent-up demand and set the tone for sustained momentum through Diwali and the holiday season.

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RetailTech: AI in Digital Commerce—GenAI Supercharges Retail to Provide a Seamless Shopping Journey

We explore how AI/ML (machine learning) and GenAI (generative AI) are redefining every step of the customer journey in digital commerce—from awareness and consideration to purchase and retention. Discover how retailers can adapt to shrinking consumer attention spans and create seamless, personalized experiences. We cover key topics including digital marketing, retail media, virtual stores and more.

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