Insight ReportBig Billion Days 2021 Wrap-Up: Flipkart’s Event Boosts Seller Growth and Consumer Engagement Coresight Research October 20, 2021 Reasons to ReadWe discuss the metrics that Flipkart released for Big Billion Days (BBD) 2021, following the event on October 3–10. We present highlights from this year’s shopping festival, covering the following: Seller participation Flipkart programs Financial offerings—including “buy now, pay later” options Shopping highlights—including the bestselling product categories, brand partnerships, BBD Specials, entertainment and social commerce Shopper complaints For more on India retail, read our Market Outlook: Understanding India’s $800 Billion Retail Sector. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Weekly US Store Openings and Closures Tracker 2025, Week 31: Trader Joe’s Continues Store ExpansionWhat You Need to Know About US Tariffs and Consumers’ and Retailers’ Reactions—April 2025 UpdateWeekly US Store Openings and Closures Tracker 2025, Week 47: IKEA Continues Its Opening Spree; Target To Invest in StoresUS Store Tracker Extra, September 2025: Ollie’s Bargain Outlet and Alimentation Couche-Tard Add 3+ Million Square Feet to Total Opened Retail Space