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Fashion Data

Data Tabs:

Sportswear Sales: US Sportswear Sales

Category Outlook: China’s Sportswear Market

Amazon Apparel: US survey reveals what shoppers buy

US Back to School: Back to School shoppers’ average spending on clothing and accessories

Plus Size Apparel Market: Opportunity in the US plus size apparel market

Sportswear growth is projected to slow modestly from a 6.5% CAGR between 2012 and 2017 to a 6.2% CAGR between 2017 and 2020, according to Euromonitor.

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Source: Euromonitor International

China’s sportswear market grew 12% to ¥212.1 billion($31.4 billion) in 2017, making it second-largest sportswear market globally after the US, according to Euromonitor International.

sportswear-china-750x450

Source: Euromonitor International

One in nine Amazon apparel shoppers say that they have already bought Amazon private-label clothing or footwear.

amazon-apparel-710x400

Base: 719 US internet users ages 18+ who have bought clothing or footwear on Amazon.com in past 12 months

Source: Coresight Research

Back-to-school shoppers expect to spend just under $251 each on clothing and accessories, according to a July survey by Prosper Insights & Analytics. This is broadly flat with the average estimated spend last year.

back-to-school-shoppers-710x400

Base: US internet users age 18+ with school-age children

Source: Prosper Insights and Analytics

In 2016 alone, US sales of plus-size women’s apparel rose by 6%, according to NPD. By comparison, the total clothing market grew by just 1.6% that year, per the US Bureau of Economic Analysis.
Responses of US Women’s Clothing Consumers—to “Which Size Group Do You Browse Most Often?” (%)

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Base: 6,000+ US internet users ages 18+ who buy women’s clothing, surveyed in April of each year shown

Source: Prosper Insights and Analytics