InfographicHoliday Bites—Prime Big Deal Days, Walmart Deals, Target Circle Week and Kohl’s Cyber Deals: Consumer Participation—Data Graphic John Mercer, Head of Global Research and Managing Director of Data-Driven Research October 20, 2025 Reasons to ReadUncover which consumer groups are driving early holiday shopping and reshaping October retail events. Read this report to discover answers to these and other questions: How did actual shopper participation in Amazon’s Prime Big Deal Days compare with consumer expectations and last year’s event? Which key demographics—by age, income, and location—led participation across major October promotions at Amazon, Walmart, Target and Kohl’s? What do shifting consumer behaviors tell us about early holiday shopping trends and the opportunity to engage younger, affluent shoppers? Companies mentioned in this report include: Amazon, Walmart, Target, Kohl’s Data in this report include: shopper participation rates across major October 2025 sales events; demographic breakdowns by age, income, and location Other relevant research: All Coresight Research coverage of US holiday retail Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Analyst Corner: The Shifting “Friction Gap” Between Stores and E-Commerce Is Benefitting Digital Channels, with John MercerAnalyst Corner: Big Tech’s AI Application and Computing-Power Arms Race, with Charlie PoonMay 2025 US Retail Sales Outlook: Projecting 3% Growth Amid Low Sentiment and Front-Loaded PurchasesWeekly UK Store Openings and Closures Tracker 2025, Week 13: Kingfisher Announces Store Expansion Plans; Whole Foods Opens New London Store
