Insight ReportAmazon Prime Day 2022 Insights: Amazon Limits Its Ambitions in Testing Times Coresight Research July 13, 2022 Reasons to ReadSince its launch in 2015, Prime Day has become one of the most important events in the US retail calendar. Over the years, many retailers have responded to its success of Prime Day with copycat promotions, using Prime Day to gauge the pulse of such coming retail events as back-to-school and holiday sales. Our initial observations of Prime Day 2022 cover the following: Amazon’s focus on its private-label products The challenge and implications of excess inventory Rival retailers’ competing promotions Explore our wider coverage of Prime Day and our Amazon databank. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Analyst Corner: Singles’ Day 2025 Trends See AI Move Center Stage, with John MercerThe State of In-Store Retailing 2025: The Dawn of New-Age Stores, Powered by TechnologyAnalyst Corner: Why India Retail is Primed for a Blockbuster Festive-Sale Season, with Manik BhatiaThree Data Points We’re Watching: Will Stock Market Volatility Impact US Consumer Spending?
