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HP Inc. (NYSE: HPQ) Company Profile

HP Inc. is a US-based retailer of personal computing devices, imaging and printing products, and related technologies, solutions and services. Headquartered in Palo Alto, California, the company operates in 170 countries worldwide, including the UK and the US.

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Adobe Inc. (NASDAQ: ADBE) Company Profile

Adobe is a multinational software corporation that provides products and services for creating, measuring, optimizing and transacting with digital content. Headquartered in San Jose, California, the company operates in Australia, China, India, the UK and the US, among other countries.

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Meta Platforms, Inc. (NasdaqGS: META) Company Profile

Meta Platforms is a US-based interactive media and services company that helps people connect, find communities and grow their businesses through mobile devices, personal computers, virtual reality headsets, wearables, and in-home devices. The company is headquartered in Menlo Park, California, and operates and sells its products and services worldwide.

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RetailTech: Big Brother Is Watching… and Helping—Uncovering Insights on In-Store Shopper Behavior with Customer Tracking Tools

Retailers can use customer tracking tools, powered by AI (artificial intelligence), to gather data on shoppers inside the store. We discuss the available technologies and the benefits to retailers of generating insights on consumer behavior. We also present selected vendors of customer tracking solutions, from enterprise players to innovators in the space.

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