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US Retail—Real Estate Insights: Embracing Small Store Formats, Immersive Experiences and Emerging Technologies
36 minutes

US Retail—Real Estate Insights: Embracing Small Store Formats, Immersive Experiences and Emerging Technologies

Primary Analyst:
Anand Kumar, Associate Director of Retail Research
Contributors
Primary Analyst:
Anand Kumar, Associate Director of Retail Research
Deep Dive

What's Inside

The US retail real estate landscape will undergo significant shifts in 2025 and beyond as major retailers redefine their brick-and-mortar strategies to better align with evolving consumer behaviors and economic pressures.

Building on our Market Navigator on the US retail and e-commerce market, we explore how small-format stores, technology integration and immersive retail experiences are becoming critical success factors for retailers. Additionally, by analyzing store openings and closures, as well as recent traffic trends, we shed light on the evolving relationship between retailers and real estate companies.

Data in this research report include:

  • Proprietary survey data—US consumer preferences around store size and the reasons why; where US consumers want retailers to open stores; and what technologies they feel would enhance the in-person shopping experience
  • The US retail market’s size, total and by channel, 2020–2029E
  • Major store opening and closure counts for 2024, by major retailer

Companies mentioned in this report include: Albertsons, Amazon, Burlington Stores, Costco Wholesale, Dollar General, Dollar Tree, Foot Locker, Kohl’s, Macy’s, Sephora, Target, Ulta Beauty, Walmart, Walgreens Boots Alliance

Other relevant research:

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