Insight ReportUS CPG Sales Tracker: In-Store Sales Recover; Beauty Leads Growth; Online Grocery Remains Strong Prerana P Kotian, Data Analyst Sector Lead: John Mercer, Head of Global Research and Managing Director of Data-Driven Research November 13, 2025 Reasons to ReadExplore the latest trends in the US consumer packaged goods (CPG) market, where e-commerce growth is showing signs of slowing early in the holiday quarter. The beauty category continues to outpace other sectors, remaining the standout performer within nonfood departments. Read this report to report to discover answers to these and other questions: Why CPG e-commerce growth has slowed in the latest period and how it compares to the prior quarter’s performance. Which CPG sectors—food & beverages, health & beauty, and general merchandise & homecare—are experiencing growth or challenges. Why the beauty category is maintaining its leadership in growth, with both online and total sales posting strong numbers despite a slight slowdown. How general merchandise and homecare are bouncing back from prior slowdowns, while health and beauty remain top performers. Data in this report include: e-commerce vs. in-store sales growth by department; category-level performance within food, beauty, and general merchandise. Other relevant research: More reports in our US CPG Sales Tracker series Visit the Coresight Research Food, Grocery and CPG Retail Hub to explore sector data, reports and company profiles Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Earnings Insights 1Q25: Wrap-Up—Growth Outpaces Declines Across Most SectorsRecent Conference Insights, from World Retail Congress to ICSC Las Vegas: Coresight Research Premium Subscriber Call, June 2025Five Ways Brands and Retailers Can Use AI/ML and Shared Data to Energize End-to-End Product ManagementRetail Crime and Shrink: Facial Recognition Tech Gains Ground; Shoplifting Climbs 13% in England
