US Consumer Tracker Extra: The Impact of Debt and Financial Security on Shopping Habits

What's Inside

The Coresight Research monthly US Consumer Tracker Extra series offers a more detailed or specific take on trends and data from our weekly surveys of US consumers.

In this report, we assess how factors beyond mere income, such as debt and financial security, influence US consumer behavior, based on proprietary survey data from the period December 2022–February 2023.

Data in this report include:

• Consumers’ debt as a proportion of monthly household income
• Where consumers shop for food and nonfood, by debt level, financial security, location and income bracket
• Which channel consumers use to shop for food, by debt level

Companies mentioned in this report include: Walmart, Albertsons, Ahold Delhaize, Dollar General, Dollar Tree/Family Dollar, Amazon, Target, Kroger, Aldi, Costco, Macy’s, Kohl’s

Other relevant research:

• Read the full series of US Consumer Tracker reports