US Apparel and Footwear Private Label: Consumer Attitudes and Inflation Present Opportunities

What's Inside

Private label can help apparel and footwear retailers increase sales, reduce costs and increase margins. We dive into the state of the US apparel and footwear private-label market, including opportunities, key players and themes we are watching.

Data in this report include:

• Market size—US private-label apparel and footwear sales and penetration, 2021–2027E
• Inflation—Consumer price index in apparel and footwear, February 2022–February 2023
• Proprietary US consumer survey data on purchasing fashion products from private labels
• Estimated private-label apparel and footwear sales by the top five apparel and footwear retailers

We also detail selected private-label brands and their offerings from major apparel and footwear retailers in the US.

Companies mentioned in this report include: Amazon, Costco, Dick’s Sporting Goods, JCPenney, Kohl’s, Macy’s, Nordstrom, Target, Walmart

Other relevant research:

• Market Navigator: US Apparel and Footwear Retailing—After the Bounce, What’s Next?
  The True Cost of Apparel Returns: Alarming Return Rates Require Loss-Minimization Solutions
• All our coverage of apparel and footwear retail and specialty apparel retail