Insight Report 2 minutes PremiumUnilever to Acquire Air-Purification Brand Blueair Coresight Research August 18, 2016 Executive Summary On August 16, consumer goods giant Unilever (LSE: ULVR) announced that it had agreed to acquire Blueair, a Swedish air-purification systems manufacturer, for an undisclosed sum. Unilever said that privately owned Blueair turned over US$106 million in revenues in 2015. The acquisition will take Unilever into a new category. According to market researchers’ forecasts, the air-purification systems category is set for robust growth, with urbanization and consumer awareness of health issues fueling purchases. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Salesforce Connections 2023: Embedding Generative AI in the Marketing Cloud and Commerce CloudWeekly US and UK Store Openings and Closures Tracker 2024, Week 46: Big-Ticket Weakness Claims Another Home RetailerUS, UK, EU & China Quarterly Economic Update, 2Q23: Consumer Spending Growth Weakens in Many Countries Despite Easing InflationRetail Around the World: Black Friday 2024—Coresight Research Observations
