Insight ReportShoppable Video: A Key Marketing Channel to Engage with Online Shoppers Coresight Research January 23, 2018 Executive SummaryShoppable video and online video marketing are becoming key marketing tools for brands, fueled by the fast growth of online video traffic. In this report: We show how online video is a convenient and effective way for brands to communicate with customers, and how online video is expected to become the main way users browse the Internet. We describe how companies are taking advantage of the growth of online video by investing in online video marketing. We feature takeaways from our interview with Karoline Gross, Founder and CEO of interactive video technology startup Smartzer. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Weekly US Store Openings and Closures Tracker 2025, Week 12: Forever 21 To Close All Stores; Dollar General Announces Major Store Expansion PlanHow Will Tariffs Impact China’s Singles’ Day 2025? Six Months To Go—What Brands and Retailers Need to KnowWeekly US Store Openings and Closures Tracker 2025, Week 17: Announced Closures Up 90% Year Over Year; JD Sports Reveals Global Store PlansRetail Under Pressure: How Will Tariffs Disrupt the Back-to-School and Holiday Seasons?
