Private Label vs. Name Brands: Uncovering Growth Opportunities in the US Food and Beverage Market

What's Inside

We explore key trends and new opportunities in the US food and beverage private-label market using data from analytics firm Circana as well as proprietary Coresight Research surveys.

Data in this research report include:

• Private label vs. name brands in US food and beverage—sales growth, market share, growth in average price per unit
• US consumers’ response to inflation in grocery—changed shopping behaviors
• Top edible categories in which private label and name brands have recently gained share

Companies mentioned in this report include: Albertsons, Aldi, Costco, Kroger, Lidl, Target, Walmart

Other relevant research:

• Market Navigator: US Grocery Retailing—Exploring Growth, Inflation, Competition, Trends and Strategies
• US Online Grocery Survey 2023: Insights into Shopper Behaviors, Quick Commerce and Meal Kits
• How US Consumers Are Shopping for Groceries: Analyzing Traffic, Ticket, E-Commerce and Private Label
• All our coverage of grocery retail
• Visit the Coresight Research Food, Grocery and CPG Retail Hub to explore sector data, reports and company profiles.