What's Inside

Brick-and-mortar retailers in India need to adapt to changes in consumer confidence and preferences amid pandemic recovery and beyond. As part of our India Retail Insights series, we discuss the future of brick-and-mortar retail in India, covering pandemic-led changes in consumer confidence and behavior, actions that retailers can take to attract customers back to stores, government policies to support brick-and-mortar retailers and opportunities for international retail players.

Click here to read the previous report in our India Retail Insights series, which explores the surge in DNVBs (digitally native vertical brands) in India’s beauty segment.

Click here to read our outlook of India’s $800 billion retail sector.

For a 2021 timeline of key festivals and holidays for promotional campaigns in India, click here.

Contents (Click to navigate)

What’s the Story?

Why It Matters

The Future of Brick-and-Mortar Retail in India: In Detail

Consumer Confidence in In-Store Shopping

What Should Physical Retailers Do To Bring Customers Back to Stores?

What Is the Government Doing To Support Physical Retailers?

What We Think