Deep Dive 11 minutes PremiumEsports: How Brands Can Leverage Gaming To Reach Targeted Audiences Coresight Research March 24, 2020 What's InsideWe discuss the opportunity that the esports industry presents for brands and retailers to extend their reach to targeted consumers, particularly in China and the US. This report covers the following content: An overview of global esports viewership, considering participation amidst the coronavirus disruption Esports games with the highest viewership Partnership opportunities with selected top games, namely League of Legends, Dota 2 and Fortnite Examples of brands that are already leveraging gaming, including luxury brand Louis Vuitton, car manufacturer Kia and sportswear brand Li Ning. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Weinswig’s Weekly: Elevated Gasoline Prices and the Pressures on Consumer WalletsGenerative AI Latest: The Copilots Are Now Flying the PlaneConsumers Optimistic About the Economy But Inflation Concerns Persist: US Consumer Survey Insights 2023, Week 47Weekly US and UK Store Openings and Closures Tracker 2024, Week 43: Bye Bye, buybuy Baby (Again); Welcome Back, Bed Bath & Beyond
