Bankruptcy Looms at JCPenney; Amazon and Kohl’s Could Benefit

What's Inside

JCPenney is reported to be preparing to file for bankruptcy in the wake of coronavirus-driven store closures. We review recent developments, JCPenney’s scale (offline and online) and its product mix. Using Coresight Research consumer survey data, we discuss which apparel retailers could gain shoppers should the department-store chain close its doors for good.