Skip to content
Research & Data
Featured
View All Research
›
Our Research
Insight Reports
Coresight.ai
Retaili$tic Podcast
Research Videos
Report Store
Free Research
Hidden Item
Key Report Series
Analyst Corner
China Consumer Survey Insights
Earnings Insights
Market Navigators/Market Outlooks
Store Trackers
US Consumer Survey Insights
Hidden item
Featured Research
Coresight Research Frameworks
Retail 2026
AI in Retail
Coresight 100
Coresight Tech 25
US Holiday Retail
Tariffs
Coverage
View All Areas of Coverage
›
Apparel and Luxury
Apparel and Footwear
Apparel, Specialty
Department Stores
Luxury
View All
›
Fashion and Luxury Retail Hub
Hidden item
Food, Drug, Mass Retail
Drugstores
Food and Grocery
Mass Merchandising, Discount Stores, Warehouse Clubs
View All
›
Food, Grocery and CPG Retail Hub
Hidden Item
Technology
Artificial Intelligence (AI)
Generative AI (GenAI)
Emerging Technology
Digital Commerce
View All
›
Retail Technology Hub
Hidden Item
More Areas of Coverage
Beauty
Consumer Packaged Goods
Home and Home-Improvement
Macroeconomics
Real Estate
Supply Chain
View All
›
Data
View All Databanks
›
Databanks
US and UK Store Tracker Databank
US Consumer Survey Insights Databank
Retail Bankruptcies Databank
Corporate and Financial Developments Databank
Market Sizes Databank
Hidden item
Hidden item
Retail Sales Databank
Digitally Native Vertical Brands (DNVB) Databank
Amazon Databank
US Retail Traffic and In-Store Metrics Databank
US Holiday Retail 2025 Databank
Retailer Dashboards
View All Dashboards
›
Retailer Dashboards
Apparel, Footwear & Accessories
Department Stores
Beauty Retailers
Discount/Mass Retailers
Grocery/Drug Retailers
Home and Home-Improvement Retailers
Store Intelligence Platform
NEW
Store Intelligence Platform (SIP)
Overview
Visit SIP
›
Events
Upcoming Events
All Events
Don’t miss top retail events
Coresight Events
Join our engaging live events
Speaking & Attending
Meet us at these industry events
Industry Events
Stay up to date with industry events
Past Events
On-Demand Webinars
Access expert insights from our digital webinars
Event Presentations
Explore research highlights from our past events
Event Archive
Revisit events we’ve attended
Work with us
Learn more about our Innovator B2B Growth & Marketing Services
Services
By Product
Research & Data Memberships
Explore our subscription options
Innovator Market Development
Discover our B2B marketing services and events
Advisory & Custom Research
Drive growth with strategic guidance
AI Council
Gain insight from industry leaders
By Industry
Consumer-Focused Businesses
Technology Companies
Service Providers
Investors
Hidden Item
REITs
Academia
Law Firms
Become a Client
Community
Community
The Coresight Current
Read bite-sized insights on the latest industry developments
AI News and Research Updates
Keep up to speed with the latest developments in AI
About
About Us
Our Story
Explore Coresight’s journey
Our Clients
Meet our long-standing partners and pioneers
Our Team
Get to know us
Newsroom
Catch up on the latest updates
Get in Touch
Contact Us
Connect with us today
Join The Team
Careers
Join our team of leaders and experts
See what our clients have to say about us
Search for:
Become a Client
Login
/
Register
Become a Client
Search for:
May 26, 2022
The New PR: ‘Influencism’ Versus Journalism
Share
×
×
Primary Analyst:
Coresight Research
i
Contributors
Primary Analyst:
Coresight Research
