Fashion Trend Monthly Data Report – July 2019

Executive Summary

The Fashion Trend Monthly Data Report report accompanies the Xcel Brands x Coresight Research Monthly Fashion Trend Report. Together, these reports highlight the fashion trends that are just emerging, growing quickly or hitting maturity.

The Monthly Fashion Trend Report offers critical insights on evolving trends for designers, planners, retailers, buyers and merchandisers. The trend report is a valuable decision-making tool based on deep quantitative and qualitative analysis using data from Trendalytics.

• Xcel Brands uses quantitative and qualitative data to compile the monthly trend report and create lookbooks which include data from Trendalytics.
• Satin skirts are a top growing fashion trend, with 41% of satin skirts selling at full price in online marketplaces in June 2019. Satin skirts had the highest rate of online search growth, with an average of 5,914 searches per week, up 124.5% compared to last year, according to Trendalytics data.
• Utility dresses continue to do well across all price points and continue to attract consumers of all ages, according to social media postings. Utility dresses are showing particular success in the $25-49 price range, with over 31% of retailers pricing tops in this range.