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To brace for headwinds, including high inflation and interest rates, Coresight Research’s RESET framework calls for brands and retailers globally to be: responsive, engaging, socially responsible, expansive and tech-enabled. In this session, we will dive into two themes: engaging and socially responsible. We are seeing brands and retailers investing into virtual try-on, virtual stores, virtual fashion shows etc., which proved to be effective methods that drive customer conversion and satisfaction. Businesses are also strengthening corporate values by investing in socially responsible markets and initiatives, such as sustainability, wellness, inclusivity and more.