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Flipkart Big Billion Days 2024 Preview: Fast Delivery and Increased Sustainability To Boost Sales

We present key insights ahead of India-based online marketplace Flipkart’s annual flagship shopping event, Big Billion Days (BBD), which will begin on September 27, 2024. We discuss consumer sentiment for the festive season, categories that consumers are likely to buy during the event, and key initiatives from Flipkart to offer a seamless shopping experience and drive sales.

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