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The Metaverse Is Not Dead: Defying the Rumors of Its Demise

With attention recently shifting to generative AI (artificial intelligence), are we seeing the demise of the metaverse? We explore recent metaverse-related developments—both positive and unfavorable—that paint a picture of the current state and long-term potential of the metaverse. We lay out what brands, retailers and solution providers need to know to drive success in the virtual world.

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