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5 minutes

Innovator Profile: SegmentStream Solves the Conversion Attribution Challenge for Marketers

Primary Analyst:
Manik Bhatia, Head of Custom Research
Contributors
Primary Analyst:
Manik Bhatia, Head of Custom Research
Sector Lead: John Harmon, CFA, Associate Director of Technology Research
Innovator Profile

What's Inside

Coresight Research is a research partner of Shoptalk Europe 2023. On May 9, 2023, Deborah Weinswig, CEO and Founder of Coresight Research, will emcee and feature on the judging panel of the event’s Startup Pitch competition.

In advance of the Startup Pitch, we are profiling the participating innovators. In this report, we present SegmentStream, a conversion modeling platform that helps brand advertisers solve the attribution challenge and understand how ads are performing across different digital channels.

This report forms part of our Innovator Profile series, which focuses on emerging technologies that are disrupting traditional retail and fueling innovation across the retail value chain.

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