Insight ReportHoliday 2019: Global Holiday Cities—Shanghai Coresight Research December 26, 2019 Reasons to ReadIn a country in which Christmas is not a traditional holiday, merchants have grabbed the opportunity to launch holiday-themed marketing campaigns. These are some of the strategies we’ve seen this season: Pop-up stores featuring iconic images and themed installations that can serve as photo backdrops Innovative lighting installations Promotions such as mystery gift machines for loyalty club members Innovative technology such as a 3D avatar creation game Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Economic Sentiment Climbs; Walmart Overtakes Lowe’s in Home-Improvement Sector: US Consumer Survey InsightsWeekly UK Store Openings and Closures Tracker 2025, Week 18: WHSmith To Open Additional Travel StoresAnalyst Corner: Analyzing Supply Chain Challenges and Solutions for the Apparel, Footwear and Department Store Sectors, with Aditya KaushikThree Data Points We’re Watching This Week, Week 18: What US Consumers Think About Tariffs—Update