Event Coverage 5 minutesRegister for Free AccessHighlights from the Taobao Maker Festival 2019 Coresight Research September 16, 2019 Executive SummaryThe Coresight Research team was invited to attend Alibaba’s Taobao Maker Festival 2019 in Hangzhou, China, on September 12, the fourth year for the event. The Taobao Maker Festival will be of the largest scale with longest exhibition time from September 12-25. The Taobao Maker Festival has become a signature event to celebrate innovation and the creativity of Chinese merchants and designers. The New Technology Zone showcased ideas and innovation by Chinese merchants related to lifestyle, entertainment, transportation and education. The China Cool Zone leveraged the growing trend of “China Pride” among millennials and Gen Zers, with a modern interpretation and a re-invention of traditional culture. Sneaker customization is growing rapidly as a way for China’s young generation to express individuality. Please Login to read the full report. Not a member? Register for a free user account. This document was generated for Other research you may be interested in: Market Navigator: US Grocery Retailing—Executive SummaryWeinswig’s Weekly: Drones Are Really Beginning To Take OffFebruary 2023 Leading Indicators of US Retail Sales: Projecting Soft Retail Growth Ahead of Midyear UptickAI Is Revolutionizing Healthcare: Four Applications, Countless Benefits