Deep Dive 19 minutes PremiumA Guide to Entering China for Foreign Brands and Retailers, Part 1: Using the “Bonded + Retail Store” Model to Establish a Physical Presence in the Chinese Market Coresight Research September 24, 2018 Executive SummaryThis is the first report in our series A Guide to Entering China for Foreign Brands and Retailers. Here, we focus on a new way for foreign companies to enter China, the “Bonded + Retail Store” model. China’s population reached 1.4 billion in 2017, when consumer spending in the country totaled ¥31.8 trillion ($4.6 trillion). The scale of the Chinese market makes it highly attractive to international brands and retailers. The cross-border e-commerce space has become increasingly crowded in China, making it hard for foreign brands and retailers to differentiate themselves and gain share. The Bonded + Retail Store model enables foreign brands and retailers to use supply chain technology to ship products to authorized retail stores in China under the supervision of China’s General Administration of Customs. The products are bonded throughout the process, but they are cleared by Chinese customs authorities only after consumers have purchased them. Click here to view more reports about China Market Entry. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: Innovator Profile: Primis Enhances the Post-Purchase Journey for Brands and CustomersKey Retail-Tech Themes at NRF 2024: Retail’s Big Show—Partnerships, GenAI, RFID and SustainabilityMaximizing Growth Potential in DTC: Four Tech-Driven Strategies for Direct-to-Consumer Businesses To Scale and SucceedMarket Navigator: US Apparel and Footwear Retailing—After the Bounce, What’s Next?