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The Fanny Pack Is Back and Other Top Takeaways from MAGIC Las Vegas 2018

Executive Summary

This week, the Coresight Research team is attending MAGIC Las Vegas 2018, one of the most comprehensive trade shows covering men’s, women’s and children’s apparel, accessories and footwear. Here are our key takeaways from the second day of the event:

  • Alibaba launched “Source Now” on Alibaba.com as a way for individuals to quickly locate product suppliers by simply uploading a photograph.
  • The fanny pack, which gained popularity in the 1990s, is back on trend.
  • There is a market opportunity for upcycling vintage fashions—where vintage apparel is elevated into customized vintage looks or used as the inspiration for new brand lines.
  • Color, sequins and rainbow stripes were trending across women’s apparel exhibitors.
  • Dadagonia, or “dadcore” is a trend that is gaining popularity, where consumers are dressing in an unfashionable way intentionally as a rebellion against traditional fashion.

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