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Jul 22 ›› 9:00 am - 10:00 am EDT

With spring goods collecting dust and summer orders shrinking by the day, retailers are at a loss as to what to expect for back to school. With the onset of the novel coronavirus, sales dropped off a cliff as doors shuttered around the globe. But as cities and towns slowly come back to life, stores are reopening with the hopes of finding pent-up demand. Our panel will discuss what to expect from the key fall selling season and how to market to a consumer amid this new normal.

  • Edward Hertzman - Founder & President, Sourcing Journal
  • Deborah Weinswig - CEO & Founder, Coresight Research
  • Marshall Cohen - Chief Industry Analyst, NPD Group
  • Kayla Marci - Market Analyst, Edited
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