Deep Dive | July 12, 2023 Premium US Back to School 2023: Top Categories and Apparel BrandsCompleting our coverage of the US back-to-school (BTS) retail season, we discuss the product categories and apparel brands that consumers look set to shop this year, analyzing findings from a proprietary survey of US consumers. Read More
Deep Dive | July 6, 2023 Premium US Back to School 2023: Channels and Retailers—Who Is Set To Capture Share?Continuing our coverage of the US back-to-school (BTS) retail season, we discuss the channels and retailers that consumers look set to shop this year, analyzing findings from a proprietary survey of US consumers. Read More
Deep Dive | June 28, 2023 Premium US Back to School 2023: Retail Outlook—Macro Context and Consumer PlansAs we move into peak summer ahead of the new school year, we present our outlook for the US back-to-school (BTS) retail season. We contextualize our overall expectations with macroeconomic data and findings from a proprietary survey of US consumers. Read More
Deep Dive | August 4, 2022 Premium US Back to School 2022: Top Categories and Apparel BrandsContinuing our US Back to School 2022 series, we analyze the categories and clothing, accessories and footwear brands that US consumers look set to shop this season. We identify spending expectations across multiple product categories by school level and income group, leveraging findings from a proprietary survey of US consumers. Read More
Deep Dive | July 14, 2022 Premium US Back to School 2022: Channels and Retailers—Who Is Set To Capture Share?Continuing our US Back-to-School 2022 series, we analyze the channels and retailers that US consumers look set to shop this season. We identify who is set to capture share of back-to-school spending, leveraging findings from a proprietary survey of US consumers. Read More
Deep Dive | July 4, 2022 Premium US Back to School 2022: Retail Outlook—Here’s What Shoppers Say They Will DoAs we move into peak summer ahead of the new school year, we present our outlook for the US back-to-school (BTS) retail season. We contextualize our overall expectations with macroeconomic data and findings from a proprietary survey of US consumers. Read More
Free Data Graphic | August 30, 2021 Free Report Coresight Bites: US Back to School 2021—Popular Product Categories This SeasonWe present Coresight Bites: US Back to School 2021—Popular Product Categories This Season Read More
Insight Report | August 25, 2021 Premium US Back to School 2021: Popular Product Categories This Season To Be Determined by Potential Return to In-Person ClassesAs part of our US Back to School 2021 series, we discuss the product categories that are likely to see strong sales and the drivers behind category shifts. Using proprietary US consumer survey findings, we analyze consumer spending expectations this season. Read More
Free Data Graphic | August 25, 2021 Free Report Coresight Bites: US Back to School 2021—Do Consumers Expect a Return to Classes?We present Coresight Bites: US Back to School 2021—Do Consumers Expect a Return to Classes? Read More
Insight Report | August 23, 2021 Premium US Back to School 2021: Rising Covid-19 Cases Threaten To Derail a Return to ClassesAs part of our US Back to School 2021 series, we discuss three key influences on spending this season, using proprietary US consumer survey findings. We explore expectations and implications around the Child Tax Credit, a return to in-person classes and uncertainty around school reopenings—as the spread of the Covid-19 Delta variant casts a shadow over the back-to-school season. Read More
Free Data Graphic | August 17, 2021 Free Report Coresight Bites: US Back to School 2021—Online versus OfflineWe present Coresight Bites: US Back to School 2021—Online versus Offline Read More
Insight Report | August 16, 2021 Premium US Back to School 2021: Online versus OfflineAs part of our US Back to School 2021 series, we discuss our expectations for online and offline shopping this season, using proprietary US consumer survey findings. We present our estimates for digital and physical sales, in-store traffic and e-commerce penetration. Read More
Insight Report | July 12, 2021 Premium US Back to School 2021: Return to the Classroom To Drive a Double-Digit Bounce in Retail SpendWith students likely to return to in-person classes this fall, we present our outlook for US back-to-school spending this season. We cover the top spending categories for students from kindergarten through Grade 12, as well as analysis of the current economic backdrop. Read More
Insight Report | August 27, 2020 Premium US Back to School 2020: Digital Trends and Digital Learning—Online Sales Set To Be Up Strongly in a Weak Total MarketAs part of our US Back to School 2020 series, we present three insights into digital trends this season—covering e-commerce market share and growth, consumer expectations of how and where they will shop for BTS, and how retailers are promoting digital shopping. We also discuss the role of remote learning in school-reopening plans and how this is impacting BTS shoppers’ spending expectations for online learning. Read More
Event Presentation | August 20, 2020 Premium 2020: Second-Quarter Retail Recap and Back to School OutlookOn August 20, 2020, John Harmon, Senior Analyst at Coresight Research presented a wrap-up of the second quarter of 2020 at a virtual webinar hosted in partnership with business weather intelligence firm Planalytics. This presentation covers business trends and results for the quarter and for back to school, as well as a weather outlook for back to school. Read More
